Taylor Swift Is Reminding Studio Heads How Movie Releases Should Work
Studio executives were rather irate when Taylor Swift revealed that she would be releasing a recording of her insanely successful Eras tour in cinemas all over the world. In order to negotiate the release of her tour
the singer-songwriter negotiated directly with AMC and Cinemark cinemas, eliminating the need for traditional distributors and upsetting the already established Hollywood release schedule.Of course,
I would also be furious if someone suddenly appeared and made it quite evident that my pandemic-reactionary releasing approach was a grave error that was ruining the theatrical model and harming my bottom line. Even more so,
if that same individual turned up months later to declare that the movie would be released on Video on Demand (VOD) and that traditional streamers would not be receiving any of the action (yet).
The problem is that, despite her obvious talent as a musician and her extensive business sense, Taylor Swift isn't really trying anything novel or distinctive with this.
, Berry quickly won over the hearts of all listeners. In the mid-1990s, Berry's hit song "Your Love Amazes Me"
She is merely utilizing the pre-pandemic distribution technique to release Eras. You know, the one who used to bring in money for others?
There have been many box office busts in 2023 that would have been surefire bets in prior years. Wish, the animated film, opened on Thanksgiving weekend and bombed;
Buccaneers anticipate losing a star player worth $82.5 million to the Bears.